If you don't have a doctor in your ads? you're leaving money on the table every single day.
If you want:
- Lower CPAs
- Lower refund rates
- Higher ROAS
- MORE PROFIT
Doctor of Pharmacy
Dr. Jesse Ropat, PharmD, B.Sc.
The only medical spokesperson who understands your funnel as well as your audience.
🎯 50%+ Average Hook Rate
📱 10M+ Paid Impressions
⚡ 2+ Average ROAS
Your Buyers Don't Trust You YeT.
Buyers are skeptical.
They've been burned by supplements that didn't work, products that overpromised, and ads that felt like a scam.
A real medical professional changes that instantly. Authority bias is one of the most documented phenomena in consumer psychology — and it works on cold audiences who have never heard of your brand and have every reason not to trust you.
Lower refund rates. Higher click-throughs. Ad accounts that stay cleaner, longer.
Most health brands are still running ads with influencers, actors, and generic UGC creators — people their customers instinctively don't believe when it comes to their health.
Brands that figured this out? That’s your competition right now.
Direct-Response Strategist
With a PharmD.
There's no shortage of doctors willing to appear in ads.
Most of them are props — handed a script, told where to stand, and filmed reading words they don't believe.
That's not what I do.
I'm a PharmD who studied direct response. I understand what makes a hook stop a scroll, what makes a VSL hold attention for 45 minutes, and what makes a skeptical buyer pull out their credit card instead of clicking away.
When you work with me, you're not renting a white coat. You're getting a strategic partner who has studied your customer's psychology, your competitors' positioning, and your offer's mechanism — before I ever step in front of a lens.
That's why the brands I work with scale.
WHAT do YOU GET?
VSL SPOKESPERSON PACKAGES Hooks, B-roll, and variations included — in 3 days. Every concept comes with 3–4 hook variations.
UGC-STYLE DOCTOR CONTENT Scroll-stopping content that doesn't look like an ad — but carries the trust of a medical professional. Built for Meta, TikTok, and YouTube pre-roll.
ONGOING BRAND AMBASSADOR RELATIONSHIPS For brands that want a long-term medical face and voice across their funnel — landing pages, email, advertorials, and ad creative.
Brand partnerships
VSL Features
MARSMEN — Natural Testosterone Booster
LUNAVIA — Anti-fungal Pen
GLUTLESS — Appetite Suppressant
NUTRAVILLE - Memory Fuel
FLEXIEASE — Joint Pain Cream
HERBALEAN GLPURE — Natural GLP-1
GLUCOPHIX — Diabetes Care Coaching
Brands that trust me
Frequently Asked Questions
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My average hook rate is north of 50%.
The average ROAS is 2x.
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Depends - what do you want?
Some clients LOVE ugly ads (as do customers).Some want pristine quality.
I can do both.
Expect 4k video with broadcast quality audio if that’s what you prefer.
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Every script concept includes 3-4 hook variations, and roughly a dozen BROLL shots give or take.
If you get creative with your shot requests, and inspire me? I’ll do even more!
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Average delivery time is 3 days flat, from script receipt.
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Getting started is simple. Reach out through my contact form or schedule a call—I’ll walk you through the next steps and answer any questions along the way.
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I offer flexible pricing based on project type and complexity. After an initial conversation, I’ll provide a transparent quote with no hidden costs.
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My sweet spot is health and wellness — supplements, orthopedic and comfort products, pet health, dental, sleep, weight management, and metabolic health. If your offer makes a health claim and needs a credible medical voice, we should talk.
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I can. However, you can send me your existing script if you prefer.
Your Competitors Are Already Running Doctor-Led Ads.
Ready to add a real doctor to your creative stack?
Click here to book a call
Or send me an email below.
Contact me
Interested in working together? Fill out some info and I will be in touch.