If you don't have a doctor in your ads? you're leaving money on the table every single day.

If you want:
- Lower CPAs
- Lower refund rates
- Higher ROAS
- MORE PROFIT

Doctor of Pharmacy

Dr. Jesse Ropat, PharmD, B.Sc.

The only medical spokesperson who understands your funnel as well as your audience.

🎯 50%+ Average Hook Rate

📱 10M+ Paid Impressions

⚡ 2+ Average ROAS

Your Buyers Don't Trust You YeT.

Buyers are skeptical.

They've been burned by supplements that didn't work, products that overpromised, and ads that felt like a scam.

A real medical professional changes that instantly. Authority bias is one of the most documented phenomena in consumer psychology — and it works on cold audiences who have never heard of your brand and have every reason not to trust you.

Lower refund rates. Higher click-throughs. Ad accounts that stay cleaner, longer.

Most health brands are still running ads with influencers, actors, and generic UGC creators — people their customers instinctively don't believe when it comes to their health.

Brands that figured this out? That’s your competition right now.

Direct-Response Strategist
With a PharmD.

There's no shortage of doctors willing to appear in ads.

Most of them are props — handed a script, told where to stand, and filmed reading words they don't believe.

That's not what I do.

I'm a PharmD who studied direct response. I understand what makes a hook stop a scroll, what makes a VSL hold attention for 45 minutes, and what makes a skeptical buyer pull out their credit card instead of clicking away.

When you work with me, you're not renting a white coat. You're getting a strategic partner who has studied your customer's psychology, your competitors' positioning, and your offer's mechanism — before I ever step in front of a lens.

That's why my average hook rate is north of 50%.

That's why the brands I work with scale.

And that's why they don't leave.

WHAT do YOU GET?

VSL SPOKESPERSON PACKAGES Hooks, B-roll, and variations included — in 3 days. Every concept comes with 3–4 hook variations.

UGC-STYLE DOCTOR CONTENT Scroll-stopping content that doesn't look like an ad — but carries the trust of a medical professional. Built for Meta, TikTok, and YouTube pre-roll.

ONGOING BRAND AMBASSADOR RELATIONSHIPS For brands that want a long-term medical face and voice across their funnel — landing pages, email, advertorials, and ad creative.

  • "Our creative team absolutely loved your content you sent over last round! The diverse footage you sent over was amazing and the team is super excited about using it!"

    Hannah B., Mars Men Partnerships

  • "The creatives look great. I got so excited, I launched it right away on Friday. I'm loving the work."

    Sam P., ComfortOrthoWear

  • "Everything looks great, Jesse! Exactly what we were looking for! Nice quality video too."

    Rob T., Nutraville

Brand partnerships

VSL Features

  • MARSMEN — Natural Testosterone Booster

  • LUNAVIA — Anti-fungal Pen

  • GLUTLESS — Appetite Suppressant

  • FLEXIEASE — Joint Pain Cream

  • HERBALEAN GLPURE — Natural GLP-1

  • GLUCOPHIX — Diabetes Care Coaching

Brands that trust me

Frequently Asked Questions

  • My average hook rate is north of 50%.

    The average ROAS is 2x.

  • Depends - what do you want?
    Some clients LOVE ugly ads (as do customers).

    Some want pristine quality.

    I can do both.

    Expect 4k video with broadcast quality audio if that’s what you prefer.

  • Every script concept includes 3-4 hook variations, and roughly a dozen BROLL shots give or take.

    If you get creative with your shot requests, and inspire me? I’ll do even more!

  • Average delivery time is 3 days flat, from script receipt.

  • Getting started is simple. Reach out through my contact form or schedule a call—I’ll walk you through the next steps and answer any questions along the way.

  • I offer flexible pricing based on project type and complexity. After an initial conversation, I’ll provide a transparent quote with no hidden costs.

  • My sweet spot is health and wellness — supplements, orthopedic and comfort products, pet health, dental, sleep, weight management, and metabolic health. If your offer makes a health claim and needs a credible medical voice, we should talk.

  • I can. However, you can send me your existing script if you prefer.

Your Competitors Are Already Running Doctor-Led Ads.

Ready to add a real doctor to your creative stack?

Click here to book a call

Or send me an email below.

Contact me

Interested in working together? Fill out some info and I will be in touch.